IIM Calcutta Executive Programme in Communication Strategies for Corporate Leaders
IIM Calcutta's Executive Programme in Communication Strategies for Corporate Leaders (EPCSCL) is unlike any other Communications programme. Going way beyond the commonly held perceptions of Communication, the programme presents new paradigms of leadership communication, bringing in concepts from a diverse set of disciplines and unveiling powerful tools and practices, including manoeuvres that can act as game changers in complex business scenarios.
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Programme Highlights
Batch
5th batch
Duration
6 months
Eligibility
Corporate professionals
Mode
Blended (2 campus modules of
total 7 days)
Sessions
Live online sessions every Friday (6PM to 9PM)
Types of Classes
Live Online, Campus Immersion
The Indian Institute of Management Calcutta (IIMC) was established as the first national institute for Post-Graduate studies and Research in Management by the Government of India in November 1961 in collaboration with Alfred P. Sloan School of Management (MIT), the Government of West Bengal, The Ford Foundation and Indian industry. Over the past four decades, IIM Calcutta has blossomed into one of Asia Pacific region's premier business schools and amongst the top 3 business schools in India.
Programme Overview
Strategic leadership communication is not just about disseminating information but rather about using communication as a tool to influence, engage and achieve desired outcomes, and maybe even achieve the impossible!
IIM Calcutta’s Executive Programme in Communication Strategies for Corporate Leaders (EPCSCL) is unlike any other Communications programme. Going way beyond the commonly held perceptions of Communication, the programme presents new paradigms of leadership communication, bringing in concepts from a diverse set of disciplines and unveiling powerful tools and practices, including manoeuvres that can act as game changers in complex business scenarios.
Designed by distinguished Communication professors of IIM Calcutta who have infused the programme with their research and experience, EPCSCL takes participants on an enjoyable and enriching journey into the multidimensional world of Communication, revealing insightful perspectives through a variety of disciplines (including Gamification, Data Storytelling, New Media Technologies, Agility, Contemporaneity, etc.). The programme equips participants to use Communication as a remarkably efficient strategic tool in the achievement of personal and organizational goals.
Programme Objective
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New paradigms of leadership communication
Bringing in concepts from a diverse set of disciplines
Unveiling powerful tools and practices
Including manoeuvres that can act as game changers in complex business scenarios
Course Curriculum
Conceptualizing of a start-up toolkit for positioning communication
Conceptualizing of a start-up toolkit for positioning communication not just as medium of interaction but as leadership strategy
Sales Pitch through Impactful Argumentation
Using the NUDGE factor from the domain of behavioral economics as communication converters
Public Speaking—Crafting a Contemporary Public Narrative
Repositioning oration as a leadership skill for contemporary inclusive oriented industry and policy
Who Should Apply
EPCSCL is designed for corporate professionals who need to use communication to pave the way for the actualization of their vision and achievement of goals through collective action. The programme will greatly benefit corporate leaders as well as those desirous of assuming higher leadership positions in the near future.
Those in the following roles will particularly find this programme immensely beneficial:
- CEOs
- Directors
- CXOs
- Function/Department Heads
- Senior Sales Professionals
- Defence
- Leadership
- Corporate Communications Professionals
- Marketing Communications Professionals
- Management Consultants
- Team Leaders
How to Apply
Step 1Register for the programme
Step 2Pay the application fee
Step 3Upload verified documents & complete SOP
Step 4Institute sends offer letter-accept the same
Step 5Complete the 1st installment fee and commence the course
In case you need any assistance during the application process or have a query about the programme,
please speak to our Senior Academic Advisors on +91-8929903380 (9 am to 9 pm)
Payment of Fees
Fees
| Application Fee | INR 2,500 + GST |
| Programme Fee | INR 3,20,000 + GST |
Programme Fee and Campus Module Charges
|
Installment 1
To be paid within 10 days of issuance of offer letter
INR 1,10,000 + GST
|
Installment 2
Payable by February 10, 2024
INR 1,00,000 + GST
|
Installment 3
Payable by April 10, 2024
INR 1,10,000 + GST
|
Please note:
- Additional GST (currently at 18%) will be applicable on all above amounts. Any additional payment due to change in any of the applicable govt. taxes during the tenure of the programme will have to be borne by the participants.
- All fees (including application fee) are non-refundable.
- Payment of all fees should be made in favour of Unified Collaboration Services LLP. VCNow is a brand owned by Unified Collaboration Services LLP
Loan Assistance
Loans from financial institutions are available for pursuing this programme. If you need assistance with availing a loan, connect with Programme Advisors on +91-8929903380 (9 am to 9 pm).
Important Dates
Methodology, Evaluation and Certification
The sessions are designed to be highly interactive and participative even when they are virtual. The programme will combine theory with practical inputs, real-life case studies, presentations, personalized feedback and campus visit. Participants will often be expected to engage in discussions to bring out the nuances of real-life practices and challenges.
For participants to successfully complete the programme, they must:
- have at least 75% attendance before mid-term as well as before end-term, and
- attend the campus immersion module, and
- attend and clear the exams (described below)
Mid-Term Examination: Participants will form teams and complete their respective team projects
End-Term Examination: Each participant will prepare and present a strategic leadership pitch of persuasion in the faculty’s presence.
This is a great opportunity for every participant to get personalized feedback from the faculty. Video recordings of these presentations will also be shared with participants.
On successful completion of the programme (as defined under EVALUATION), participants will receive their certificate of completion from IIM Calcutta. They will also be accorded the prestigious IIM Calcutta Executive Education Alumni status.
About Institute
The Indian Institute of Management Calcutta (IIMC) was established as the first national institute for Post-Graduate studies and Research in Management by the Government of India in November 1961 in collaboration with Alfred P. Sloan School of Management (MIT), the Government of West Bengal, The Ford Foundation and Indian industry. Over the past four decades, IIM Calcutta has blossomed into one of Asia Pacific region’s premier business schools and amongst the top 3 business schools in India. IIM Calcutta is the first triple accredited management school from India and one amongst 86 such business schools
globally to have accreditation from Association to Advance Collegiate Schools of Business (AACSB), EFMD Quality Improvement System (EQUIS) and Association of MBAs (AMBA). It has been playing a pioneering role in professionalizing Indian management through its Post Graduate and Doctoral level programme, Executive Training Programmes, Research and Consulting Activities. Today, IIM Calcutta attracts the best talent in India – a melting pot of academia, industry and research. The best and brightest young men and women pursue its academic programmes. The main thrust of training is to imbibe a sense of strategic
outlook to management problems in the students. The emphasis, therefore, is on management as an integrated process and requires the students to develop a global view of economic, technological, cultural and political environment of the business. IIMC has a very strong alumni base, which makes it unique among the top management institutes of the world. IIMC alumni are occupying leadership positions as corporate managers, academicians and successful entrepreneurs, worldwide. The alumni maintain a close relation with the institute, helping each other in their growth.
Programme Director
About the Program
This six-month programme will be primarily delivered through live online video lectures that participants will be able to access over the Internet on their desktop/laptop irrespective of their location.
LIVE ONLINE SESSIONS
IIM Calcutta professors will deliver these lectures live from the institute and participants will be able to interact with them virtually.
Session Schedule: Saturdays 10:00 a.m. to 1:00 p.m. IST
CAMPUS IMMERSION
Participants will visit the IIM Calcutta campus for seven days of on-campus learning (3 days towards the beginning and 4 days towards the end of programme). Campus immersion is a great opportunity for participants to interact face-to-face with the professors as well as cohorts in enriching discussions and classroom learning. Participation in these campus modules is mandatory for certification.
The campus visit is subject to government and institute guidelines prevailing at the time. If the campus visit has to be cancelled by the institute due to unavoidable circumstances, the topics planned for the campus module will be covered through the online mode. However, if the campus visit is conducted, participation will be mandatory for certification.
Past Student Testimonials
"Despite not having a legal background, EPBCL was highly informative and allowed me to learn about different aspects of business laws from various professors and students with diverse backgrounds and experiences. I gained experience drafting contracts around the regulatory changes in the Fintech industry."
"Despite not having a legal background, EPBCL was highly informative and allowed me to learn about different aspects of business laws from various professors and students with diverse backgrounds and experiences. I gained experience drafting contracts around the regulatory changes in the Fintech industry."
About VC Now & Assistance
IIM Calcutta has partnered with VCNow—a premier Executive Education enabler—for the delivery of this programme. The academic aspects of the programme including certification will be administered by IIM Calcutta. VCNow will enable the technology platform for programme delivery, and act as a facilitator between the participants and the institute so that the learning experience is seamless, enriching and enjoyable.
VCNow is trusted by India’s premier B-Schools as well as thousands of working professionals who have benefitted from various career-enhancing executive education programmes . VCNow is also the largest infrastructure based HD-videoconference service provider of India. Its countrywide network of 60+ virtual classroom studios spread across 30 cities, extends the interactive live learning experience from the four walls of institute classrooms to neighbourhoods across the country. Its online learning platform, in the Direct-to-Device (D2D) mode, extends the reach further, making interactive live learning possible on any
connected device anywhere.
VCNow is a brand owned by Unified Collaboration Services LLP. Terms and conditions.
FAQs
What sets VCNow Executive Education apart in enhancing learners’ roles and careers?
As the workplace evolves, professionals seek a competitive edge. Skill-based training and education are key for executives to excel. VCNow Executive Education offers career-empowering programmes designed to equip working professionals with the latest industry insights, tools and practical skills for unparalleled success. Our programmes feature an industry-focused curriculum crafted by expert faculty from renowned Institutions. This ensures that the skills and knowledge gained directly apply to your industry’s current and future demands, giving you a distinct advantage in a rapidly evolving profession.
How can upskilling with VCNow benefit working professionals in their careers?
Upskilling is crucial to preparing for modern business challenges. VCNow Executive Education provides personalised support with cutting-edge technology for an uninterrupted learning journey. Over 22,000 professionals experienced remarkable outcomes through our impactful online programmes. The skills they gained keep them ahead in a competitive job market. The knowledge they receive via real-world case studies, experienced faculty and collaborative learning with peers is directly applied to their work, fostering practical expertise and problem-solving capabilities. VCNow’s upskilling programmes empower professionals to stay current with industry trends and proactively shape their career trajectories, making them valuable assets in their respective fields.
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